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Less is more: Calder Close valuation case study.

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August 17, 2020 | Jack Whittington

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When it comes to instructing an agent to sell your property, it may be tempting to go with the highest valuation you received. However, an inflated valuation could harm your property’s marketing, and even reduce the percentage of asking price achieved.

Our valuation process makes deliberate use of initial price points to yield greater results, and generate more interest in the local market for our vendor’s properties. Find out how this works in practice as our Droitwich Valuer Robin talks us through the sale of Calder Close, where our lower recommended price brought larger returns to our vendor.

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